FOCUS POINT

It all started with the opening of the very first Focus Point outlet in Muar, Johor, back in 1989. At the time, it was simply called Focus Vision Care Centre, and the store was nothing more than a small counter in a shopping centre.

From those humble beginnings, we have grown from a small-town optical store to a company that not only leads the eyewear retail industry in the country, but one that is set to make its mark on the region.

Certainly, it has been quite a journey. Following the establishment of Focus Point Sdn Bhd in 1993, a head office was set up in Johor Bahru to provide management and operational support to the growing number of retail branches. But more opportunities beckoned, and we eventually expanded to the nation’s capital and set up home in Kuala Lumpur in 2000.

As business continued to thrive, our management arrived at a turning point. The decision to formulate a franchise programme was sparked by the belief that people are the most important asset, plus a desire to create opportunities for rising young entrepreneurs.

The offer to operate a franchise with the full support of the management was extended to Focus Point staff, and was met with such overwhelming response that over 70 franchise outlets were launched in just seven years.

Since then, Focus Point Vision Care Group has won numerous awards for its franchise programme, including the prestigious “Best Homegrown Franchise” title from the Malaysian Franchise Association in 2009.

Moving forward, we are confident of brighter prospects ahead. On 23 August 2010, Focus Point Holdings Bhd successfully made its debut on the ACE Market of Bursa Malaysia Securities Bhd, a move Dato’ Liaw hailed as “a new benchmark for ourselves.”

At the same time, we are also embracing a knowledge-based economy where innovation and technology are essential in adding to our value, enhancing our professional services and boosting our overall competitiveness.

In the span of twenty years, our annual sales have grown to more than RM100 million. As we look forward to expanding our market, we recognize that in order to create more demand for our products, we must diversify our product range and professional services. And we are ready for that challenge.